A bit about us:
Provides hospice services to patients, their families, and caregivers in Iowa, Illinois, Kansas, Minnesota, Missouri, Nebraska, South Dakota and Wisconsin.
Hospice care provides comfort and quality of life for patients with a terminal diagnosis when a cure is no longer an option. The experts team provides specialized care which supports the physical, social, emotional, and spiritual needs of hospice patients, carrying out end-of-life wishes with dignity and respect.
Able to expertly manage and bring comfort care to end-stage diseases, wherever a patient considers home. The hospice team includes physician services, skilled nursing, hospice aides, social work, spiritual care, bereavement, music therapy, massage therapy, pet therapy, and volunteers.
Must live in SE Michigan Counties: The Hospice sales positions I have are for SE MI (Oakland, Macomb, Wayne, Livingston, Washtenaw, and Monroe counties)
Responsible for developing and maintaining a positive relationship with referral sources and designated communities and providing education on topics pertaining to hospice care. Also, responsible for assisting intake as needed to ensure timely and accurate referral coordination.
Essential Job Functions/Responsibilities
Meet admission and call volume targets
Coordinates daily sales and marketing operations, including implementation of marketing initiatives
Build and monitor customer perceptions of the organization as a high-quality provider of services.
Document all sales activity in the CRM per organizational requirements
Employs marketing and promotional initiatives to achieve budgetary sales volume projections
Maintains comprehensive working knowledge of markets, including government agencies, major payer groups, key referral sources, and competitor’s market positioning
Enhances flow of communication between patient, family, caregiver, facility, physician team, and any other hospice support vendors
Provides patient, family, and caregiver with education on hospice and encourages informed decision making
Assists the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department. Monitors allocation of resources according to budgetary limitations
Continuously conducts market assessments and assists in developing a comprehensive marketing plan designed to meet budgetary volume projections
Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories
Assists with ongoing training and support of the Care Transition Team. Participate in mentoring and shadowing of Care Transition Coordinators to assist in territory management
Assists in orienting all new staff members of the marketing team
Provides leadership in strategic planning, including identifying opportunities for additional or improved services to address customer needs
Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel
Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided
Monitors and reports cost-effectiveness of marketing efforts
The above statements are intended to be a representative summary of the major duties and responsibilities performed by incumbents of this job. The incumbents may be requested to perform job-related tasks other than those stated in this description.
Associates degree in Marketing, Business Administration, Healthcare, or related field.
Ability to position services and deal tactfully with customers and clients.
Demonstrates good communication skills, negotiation skills, and public relations skills.
Demonstrates autonomy, organization, assertiveness, flexibility, and cooperation in performing job responsibilities.