Remote Product Director - MedSpa SaaS

My client is an EHR and practice management software for specialty practices.

Essential Functions: In addition to working in accordance with appropriate conduct and behavioral standards, specific responsibilities of this role include:

• Serve as a product SME for the target market and maintain market buyer and user personas
• Create and manage Voice of the Customer (VOC) listening and validation programs to understand the customer base's needs and industry – win/loss and customer advisory groups
• Gather insights into customer priorities and market imperatives and turn these into structured inputs toward prioritization and road-mapping decisions with Product leadership
• Manage product launch projects and creates alignment across all functions to understand the product strategy, and develop messaging frameworks that support value drivers and customer stories
• Manage early adopter programs, performance and reports on results
• Research and curate insights internally and externally to inform strategy, product sets, capabilities, offers and pricing, and competitive positioning
• Communicate product roadmaps both internally and to clients and industry analysts
• Collaborate with the Product Management team to ensure priority and solutions are aligned with market needs and are positioned to meet customer requirements
• Keep abreast of market trends, maintain knowledge of the aesthetic industry and competitive landscape to help inform the product roadmap
• Assist the Commercialization team with go-to-market collateral related to our products to drive top-of-funnel engagement and accelerate the buyer's journey
• Participate in creating business cases, including development, implementation, pricing and packaging, and sales and channel strategies
• Partner with Product Leadership and Finance on budget and planning expenses
• Participate in onsite observations, market research activities, tradeshow and other events to to translate this feedback into product requirements and intel
• Develop a deep understanding of the products, customers, underlying datasets, and future product opportunities
• Carry out additional duties as assigned based on business need

Essential Requirements:

• Bachelor’s degree
• 3+ years of experience as a SaaS Product Marketing Manager, Product Manager, Product Strategy, or comparable SaaS product role is required
• 3+ years industry experience in Med Spa and elective healthcare market is required
• Demonstrable experience positioning, managing and launching differentiated and new products in B2B software that exceeds business expectations (ideally in healthcare)
• Experience collaborating effectively with product, sales, and customer success to achieve results
• Organized, detail-oriented, and motivated team player with a positive attitude
• Excellent time management skills with a proven ability to meet deadlines
• Initiative-taking to develop expertise in industry trends and the use of data and analytics to inform strategy
• Ability to present ideas, conclusions, and recommendations with clarity
• SaaS Product P&L Experience preferred