VP of Marketing - EdTech SaaS experience REQUIRED!
- $140,000 - $180,000
- Miami, FL
- Remote
A growing higher education - Ed Tech SaaS client is looking for a VP of Marketing to add to their growing team!
A bit about us:
A growing higher education - Ed Tech SaaS client is looking for a VP of Marketing to add to their growing team!
Why join us?
Great compensation and growth potential!
Job Details
Overview:
The VP of Marketing is responsible for managing all marketing initiatives. This role oversees the production of all promotional materials and marketing campaigns. This role will develop strategies and implement marketing programs to drive company awareness and drive qualified leads.
Responsibilities:
Lead all corporate marketing initiatives and campaigns
Manage production of marketing assets and channel marketing
Measure the performance of marketing campaigns against company goals
Analyze prospect and consumer behavior to adjust campaigns accordingly
Experiment across different engagement and communication channels
Experience & Qualifications:
Proven experience in identifying target audiences and delivering marketing campaigns
Expert knowledge of segmentation and marketing automation best practices
Strong ability to drive omnichannel marketing campaigns that engage, educate and motivate
Combined background across the entire sales cycle
Expertise with implementing an overall marketing strategy
Excellent communication and presentation skills
Relevant Bachelor’s degree
The VP of Marketing is responsible for managing all marketing initiatives. This role oversees the production of all promotional materials and marketing campaigns. This role will develop strategies and implement marketing programs to drive company awareness and drive qualified leads.
Responsibilities:
Lead all corporate marketing initiatives and campaigns
Manage production of marketing assets and channel marketing
Measure the performance of marketing campaigns against company goals
Analyze prospect and consumer behavior to adjust campaigns accordingly
Experiment across different engagement and communication channels
Experience & Qualifications:
Proven experience in identifying target audiences and delivering marketing campaigns
Expert knowledge of segmentation and marketing automation best practices
Strong ability to drive omnichannel marketing campaigns that engage, educate and motivate
Combined background across the entire sales cycle
Expertise with implementing an overall marketing strategy
Excellent communication and presentation skills
Relevant Bachelor’s degree